The KATZ Group has a new CEO (Company news)
Even though Karsten Beisert (photo) originally hails from Lower Saxony, he has now grown extremely fond of Baden. “Every valley here is home to a global market leader,” he said. He is now taking over responsibility for the global market leader for beer coasters as CEO, replacing Daniel Bitton, who had been responsible for operations at The KATZ Group for the past nine years.
Professionally, the friendly 51-year-old comes from a completely different background, having worked in the textiles industry for the past 20 years. But he not only brings to his new role an analytical mindset coupled with a wealth of experience in customer relationship management from this time, but also the desire to successfully grow and enhance a business. “I am obviously focused on earnings and performance,” he said, but highlighted the importance of working together. “I want to work with my team to enhance The KATZ Group in order to meet the challenges of the future.” And he believes that the underlying conditions for this are excellent.
“The parent company is well positioned, which is an important factor,” he said. A company also needs to have certain structures in place to be successful, which he also assumes is the case. Mr. Beisert is looking forward to his new role. This also has to do with the fact that he can now remain in Baden after his last stint in Karlsruhe. “I’m proud of where I’m from, but I’m an honest guy,” he said, and summed up: “The food is better, the wine is better, and the residents of Baden are able to enjoy it better.”
Kai Furler, CEO of Koehler, which owns The KATZ Group, is pleased to have acquired Mr. Beisert as CEO. “In Karsten Beisert, we were able to find the addition to our team that we wanted,” he said. At the same time, he also thanked Daniel Bitton, who has turned to new challenges after nine years at the head of the company.
(Katz GmbH & Co. KG)