Consumers prefer glass packaging for food and beverages
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45% of consumers prefer glass packaging for food and beverages when the price is the same. This is according to a survey commissioned by the Action Forum for Glass Packaging.
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This percentage is significantly higher than for cardboard (15%), plastic (11%) or metal (4%). The preference was particularly clear in seven out of nine food and beverage categories, with approval ratings of more than or even significantly more than 50%. The frontrunners were sweet spreads (85%), alcoholic beverages (79%), and spices (62%).
The survey data comes from a YouGov survey conducted in August of this year, in which 2,011 consumers in Germany were surveyed.
Company profile: "EUWID Verpackung", Germany, Gernsbach