Now new: MiXery Iced Gold and MiXery Iced Black – more flavor, more power, more sales

With MiXery Iced Gold – the refreshing beer mix with lime and agave flavor – and MiXery Iced Black – the exotic flavor combination of beer, cola, and lime – MiXery is bringing fresh varieties to the shelves that perfectly match the tastes of trend-conscious consumers. The increased alcohol content of 5.9% is based on successful profiles from the scene gastronomy and provides additional purchasing impulses in food retail.

The RTD market is currently growing by 9%* – MiXery is benefiting from this momentum and increasing sales opportunities in the beer mix shelf with the new varieties. Together with the best-selling MiXery Iced Blue, the trio strengthens the visibility of the category and increases shelf turnover.

Important note for retailers: MiXery Iced Gold and MiXery Iced Black are now available in 0.5 l cans and as 0.33 l longnecks in limited edition 4-packs. The 4-pack in particular offers an attractive entry-level price for trial purchases, thus ensuring rapid turnover – quantities are limited, so early ordering is recommended.

Your customers have the choice: MiXery Iced Blue, MiXery Iced Gold, or MiXery Iced Black – the right mix for increased sales.